Paraxanthine
Clean lift without the caffeine crash pattern.
STEADY
Caffeine-Free Energy + Daily Immune Support
No caffeine. No crash. Just steady. Powder sticks built for parents, creators, students, and anyone who wants clean lift without borrowing tomorrow's focus.
- 30 sticks
- two flavors
- $34.99
- first box
- Pause
- any time
Clean energy that holds its line.
STEADY is pointed at the space between stimulant energy and basic wellness: a daily stick that supports focus, calm clarity, and immune health without caffeine.
L-Theanine
Calm clarity for real-life work blocks and busy days.
C + Zinc + D3
Daily immune-support staples in a simple powder-stick habit.
Two flavors. One steady base.
Bright Yuzu Citrus and Strawberry Lemonade share the same active direction, keeping the pilot simple while giving customers a real choice.
Yuzu Citrus
Clean, sharp, morning-friendly lift with a citrus edge.
Strawberry Lemonade
Soft, bright, easy to repeat after lunch or school pickup.
The Creator Loop makes the box compound.
The first box gets them in. The subscription makes it work. The creator loop turns authentic use into the next wave of customers and creators.
- Creator sees Starter Kit 30-stick first box at $34.99.
- Creator posts real content Parent, busy-life, class, gym, and work moments.
- Customer buys through creator Commission only when revenue happens.
- Customer subscribes 30-stick monthly habit at $39.99.
- Family pack upgrades 60-stick monthly pack supports higher AOV.
- Subscriber becomes creator Every box can invite the next loop.
30 Stick Starter Kit
Two flavors, a premium demo-box experience, and enough sticks to feel the habit before asking anyone to subscribe.
- 15 Yuzu Citrus sticks
- 15 Strawberry Lemonade sticks
- Creator invite and QR feedback card
- Designed for pilot, investor, and early customer feedback
